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Betty Murray Consulting

Living Well Health & Wellness Center

Betty Murray, CN, HHC, RYT is the founder and President of Living Well Health & Wellness Center, an integrative medical center in Dallas, Texas. Betty first approached goodmedia communications in 2007 with a need to develop banners and displays for a 10,000 square feet tradeshow exhibit. Living Well was new to the Dallas market and this show was their first opportunity to establish themselves as big players in the local healthcare community. goodmedia communications developed multiple exhibit banners for each section of their booth that effectively communicated the Living Well brand and provided a logical flow for attendees to move through the exhibit. Our success with this first Living Well project launched an on-going relationship with both Betty Murray and with Living Well.

“As I approached our booth and saw the banners created by goodmedia communications, tears literally swelled in my eyes. It was beautiful. I felt as though I had arrived!” - Jenny Bair, MHE, Vice President, Living Well Health & Wellness Center

BettyMurray.com

An entrepreneur at heart, Betty spent the next year and a half immersed in building her wellness center and representing her brand in the community before moving on to building additional businesses that support and complement her wellness center and her nutritional consulting company.

With the goal of establishing herself as the national go-to guru for nutritional education, Betty launched BettyMurray.com, a website designed for media inquiries and general information on Betty Murray Consulting, nutritional and lifestyle products and her brand. goodmedia communications designed her logo, created her tagline, designed and developed her website as well as created a media kit available for download on BettyMurray.com.

Metabolic Blueprint ^SM

Betty developed Metabolic Blueprint^SM —the only nutritional and lifestyle program custom-designed for each individual’s unique metabolic functions. goodmedia communications developed the logo, website, product labeling and all supporting print and online materials for this innovative wellness product.

Living Well Publishing

Utilizing goodmedia communications’ publishing consulting services, Betty Murray developed a publishing imprint, Living Well Publishing. Betty has published two titles: Cleanse: Detox Your Body, Mind and Life and Love Your Body to the Max under her imprint. Betty has utilized goodmedia communications’ publishing services and consulting to develop both titles.

goodmedia communications provided the following publishing services:

Cleanse: Detox Your Body, Mind and Life

• Title development
• Manuscript development
• Copyediting
• Book layout
• Cover design
• Publishing consulting
• Printing consulting
• Distribution consulting
• Website design & development

Love Your Body to the Max

• Copyediting
• Book layout
• Cover design
• Printing consulting

Betty’s third title, Banish Belly Fat, will go into production this year.

The Truth About Thin

In an effort to gain additional online exposure in the media and throughout her social networking platforms, goodmedia communications designed and developed www.thetruthaboutthin.com, which provides educational resources for consumers at no cost. goodmedia communications manages this online resource for Betty Murray posting original, educational articles twice weekly and pinging these articles out to all of Betty’s social networking sites.

Each of Betty’s websites provides an intricate web of information that complements and supports all of her products, services and businesses.

Minerva Medical Group

Betty Murray is currently developing a medical group that will develop and distribute weight loss products nationally. goodmedia communications will play an intricate role in the branding and marketing of these products.

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"Working with goodmedia communications has been one of the best business decisions I have made. In our five year relationship, goodmedia has been our turnkey provider for marketing, business identity development, Web design, managing social media campaigns as well as for book development. I have found goodmedia communications to be such a vital part of our business that I often feel as if they are an internal marketing team."

- Betty Murray, CN, HHC, RYT